I created this social media strategy during my role as Social Media and Marketing Coordinator at Empire Properties. I was in charge of creating two of the six advertising executions, which were the Facebook countdown campaign and the video storyboard, and designing the tangible pitchbook.
I used Adobe InDesign to create the book and Adobe Photoshop and Illustrator to create the mock posts. The entire project, including the research and design, took about one week for me to complete.
